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User retention: @Etsy is trying to keep you around with Every Time You Go Away by Paul Young when unsubscribing from their email newsletter.
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Landing page optimisation: @pixelapse has an extra landing page made for readers of the famously helpful tech news site HackerNews with a usable demo.
(Dropbox got started posting a video to HackerNews).
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User feedback: @connexio’s frictionless way to collect user feedback. It’s an easy way to catch up with unhappy users. Check out the accompanying blog post.
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@SirKenRobinson: If you’re not prepared to be wrong you’ll never come up with anything original.
Sir Ken Robinson in Schools Kill Creativity. -
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Showcase features: One of the greatest facts of Gmail is the indefinitely growing space for your email. On the sign up space they’re showcasing that fact in real time. Oldie but goodie.
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Download that app: @FullContactApp offers various options to dowload their app in case you wanted it on another device.
Via Whereisitworking.
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Build up anticipation: Realmac Software (@realmacsoftware) built up serious anticipation with the release of this video showcasing the interface considerations that went into production of the app. To be copied if you have special details to show.
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Spam related: love how @sparrow (and @mailchimp) add the business card with the newsletter email address to the sign up email in order to prevent future emails landing in the spam (here’s what I signed up for).
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Seasons: Scribblenauts adjusts their app to take advantage of the seasons like Christmas and Valentine’s day.
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